# About Rice & Kendig Law Firm

Fighting with Strength, Leading with Heart

[Your Free Consultation](https://ricekendig.com/contact-us)

[Rice & Kendig Injury Lawyers](https://ricekendig.com/) > About Us

**Since the 1970s, Rice & Kendig** has stood as one of the trusted personal injury law firms in Northwest Louisiana, securing millions in verdicts and settlements, including Louisiana's largest reported jury verdict for Fibromyalgia cases.

But our **proudest achievement** isn't the size of our verdicts — **it's the thousands of families** we've helped rebuild after life-changing injuries.

## Awards & Recognition
- Super Lawyers
- Accredited Business
- Preeminent
- Avvo 10 Superb
- Top 100
- Top 10 shreveport
- Advacates Forum
- Top 100 2020
- Seal of Shreveport Bar Association featuring a stylized column in navy blue.

## Our Story:

## Built on Faith, Family, *and Fighting for Justice*

Rice & Kendig's story began with a simple but powerful belief: that practicing law is a ministry of service. Founded by M. Carl Rice over 50 years ago, our firm was built without traditional advertising, growing instead through word-of-mouth from satisfied clients who experienced our unique approach to legal representation. This philosophy — that each client is directed to our care — continues to guide everything we do today.

What sets us apart is our holistic approach to personal injury law. We understand that recovering from an injury involves more than just legal battles — it's about rebuilding lives.

- **Your Attorney, Not an Assistant**: Work directly with your lawyer from day one.
- **All-In On Your Recovery**: Personal attention that puts you first.
- **Battle-Tested Excellence**: Our reputation makes insurance companies think twice.
- **Hometown Advantage**: Three generations deep in our community.
- **Zero Risk Promise**: No fee unless we win your case.
- **Free Expert Guidance**: Get answers and options at no cost.

## What We Aspire To Do

## Core Values, Mission Statement, *and Vision*

### Our Vision

To help 2000 families over the next 5 years.

### Our Mission

We want every person who walks through our door to feel taken care of and leave with complete physical, emotional and financial recovery.

### Our Values

We value justice, truth, compassion, service, and growth. Each day we want to be able to say "I'm better today than yesterday."

## Cases

## Trusted to Win, *Proven to Deliver*

- **[$900,000](https://ricekendig.com/results/mansfield-roadway-obstruction-900k-settlement)** — Motor Vehicle Accident: A truck towing a large piece of equipment blocked a rural roadway, leading to a collision that left our client with rib and ankle fractures.
- **[$1,000,000](https://ricekendig.com/results/18-wheeler-wrongful-death-1m-settlement)** — Wrongful Death: A series of truck collisions on a rural roadway resulted in catastrophic injuries and the wrongful death of our client.
- **[$900,000](https://ricekendig.com/results/oilfield-truck-accident-900k-settlement)** — Car Accidents: Clients were rear-ended by an oilfield service truck, resulting in shoulder and wrist injuries and the aggravation of a hernia.
- **[$755,000](https://ricekendig.com/results/rear-end-collision-755k-settlement)** — Car Accidents: A distracted driver failed to stop for our client’s vehicle, causing injuries, including sacroiliac joint dysfunction and post-concussion syndrome.
- **[$650,000](https://ricekendig.com/results/shreveport-trip-and-fall-650k-settlement)** — Trip and Fall: A caterer suffered major shoulder and knee injuries requiring surgery after tripping over a loose board that the facility had failed to repair.
- **[$826,000](https://ricekendig.com/results/haughton-rear-end-accident-826k-settlement)** — Car Accidents: A client was rear-ended in Haughton by a distracted driver, resulting in herniated discs and central stenosis.
- **[$675,000](https://ricekendig.com/results/desoto-parish-distracted-driver-675k-settlement)** — Car Accidents: Our client sustained spinal injuries and chronic headaches after being rear-ended by a distracted driver in Desoto Parish.
- **[$850,000](https://ricekendig.com/results/shreveport-rear-end-accident-850k-settlement)** — Car Accidents: A driver’s failure to yield on LA 3132 led to a high-impact rear-end collision, causing the client to suffer multi-level disc disease and chronic pain.
- **[$2,000,000](https://ricekendig.com/results/truck-tire-defect-2m-settlement)** — Truck Accidents: An 18-wheeler driver suffered severe facial and internal injuries after a defective tire blew out, causing the truck to flip several times.
- **[$2,700,000](https://ricekendig.com/results/slip-and-fall-head-injury-2-7m-settlement)** — Slip and Fall: A client suffered a head injury after slipping on unattended mop water in a facility that failed to post warning signs.
- **[$16,000,000](https://ricekendig.com/results/wrongful-death-18-wheeler-16m-settlement)** — Wrongful Death: A tragic head-on collision caused by a speeding 18-wheeler resulted in the wrongful death of a mother and great-grandmother and injuries to an infant.
- **[$1,000,000](https://ricekendig.com/results/premises-liability-roadway-collapse-1m-settlement)** — Premises Liability: The client was a passenger in a vehicle when the roadway suddenly collapsed, causing vertebral compression fractures and significant PTSD.
- **[$2,150,000](https://ricekendig.com/results/wrongful-death-2-15m-settlement)** — Wrongful Death: The client suffered fatal injuries when the defendant ran a stop sign, causing a collision that resulted in multiple broken bones and severe head trauma.
- **$1,600,000** — Truck Accidents: Former sheriff's deputy, age 72, was rear-ended by a heavy-duty work truck, aggravating a degenerative neck problem.
- **[$1,275,000](https://ricekendig.com/results/car-collision-1-275m-settlement)** — Car Accidents: The client was a passenger when another driver ran a stop sign, causing a t-bone collision resulting in a broken femur requiring surgery.
- **[$750,000](https://ricekendig.com/results/truck-accident-750k-settlement)** — Truck Accidents: An 18-wheeler lost power and rolled back into the client's vehicle, aggravating a pre-existing lower back injury.
- **[$2,000,000](https://ricekendig.com/results/car-accident-2m-settlement)** — Car Accidents: The client's pre-existing Chiari malformation was aggravated in a rear-end collision, requiring a posterior craniotomy.
- **[$650,000](https://ricekendig.com/results/car-accident-distracted-driver-collision-650k-settlement)** — Car Accidents: The client was turning into a gas station when struck from behind by a distracted driver, resulting in neck injuries requiring a 2-level cervical fusion.
- **[$465,000](https://ricekendig.com/results/truck-accident-leads-to-neck-surgery-465k-settlement)** — Truck Accidents: An inattentive 18-wheeler driver made an improper turn, causing a collision that aggravated the client's pre-existing neck injury requiring surgery.
- **[$1,000,000](https://ricekendig.com/results/car-accident-collision-1m-settlement)** — Car Accidents: An 84-year-old client suffered multiple injuries when a vehicle turned left in front of her, causing a t-bone collision.
- **[$2,500,000](https://ricekendig.com/results/pedestrian-hit-by-sleeping-driver-2-5m-settlement)** — Pedestrian Accidents: The client was helping a friend load car seats when struck by a driver who fell asleep at the wheel.
- **$987,525** — 18-Wheeler Collision: Logging truck’s failure to yield caused client to suffer fractures in the arm and leg, amputation of 3 toes, and shoulder injuries.
- **$1,000,000** — Premises Liability: Fall at a hotel convention center caused hand, neck, and low back injuries resulting in a 7-year recovery period.
- **$500,000** — Motor Vehicle Collision: Injuries to back, chest, shoulder, leg and spine requiring surgery.
- **$500,000** — Motor Vehicle Collision: Client was rear-ended sustaining injuries to the neck, back, and knee.
- **$500,000** — Wrongful Death/Motor Vehicle Collision: Client was struck and killed during daylight hours while retrieving an item from the highway.
- **$500,000** — Motor Vehicle Collision: Client was t-boned by a city vehicle sustaining neck and back injuries, TMJ, and headaches that required physical therapy and multiple injections.
- **$504,150** — Motor Vehicle Collision: Client was rear-ended causing injuries to the neck and right side of the body. Client’s neck injury required surgery.
- **$545,000** — Cycling/Motor Vehicle Collision: Client on a bicycle was hit by a police patrol car causing brain damage, and injuries to the head, neck, legs, and arm.
- **$550,000** — 18-Wheeler Collision: Client was rear-ended by a big rig causing low back and neck pain; physical recovery and treatment included injections, physical therapy, and counseling.
- **$625,000** — Motor Vehicle Collision: Head-on collision led to wrist and hand injuries that required surgery, seat belt injuries, pain in the neck, sternum, pelvis, abdomen, shoulder, and back, and post-traumatic stress disorder.
- **$650,000** — 18-Wheeler Collision: 18-wheeler driver was rear-ended by another 18-wheeler causing headaches and neck injury.
- **$663,000** — Motor Vehicle Collision: Client was backed into while on the job at an oil field site. Collision resulted in numerous back and neck injuries requiring surgeries.
- **$665,000** — Motor Vehicle Collision/Wrongful Death: Client went to the aid of a vehicle accident victim and was struck and killed by a passing vehicle.
- **$685,000** — Premises Liability: Client sustained two broken legs from a fall over an unreasonably dangerous tripping hazard.
- **$800,000** — Motor Vehicle Collision: Head-on collision that left client with back and neck injuries as well as seat belt injuries. Client’s recovery was lengthy and included physical therapy and injections.
- **$800,606** — Motor Vehicle Collision: A defendant driver's unprotected left turn caused a collision, resulting in a severely broken leg requiring surgery, PTSD, loss of independence, and job loss for the client.
- **$950,000** — 18-Wheeler Collision: 18-wheeler driver turned left, without the protection of a green arrow, in front of client. The collision caused injuries to the hand, neck, shoulder, low back, hip, foot, ankle, and eye.
- **$950,000** — 18-Wheeler Collision: Client was hit by a delivery truck and the vehicle rolled over. Client’s injuries included six broken ribs and a neck injury requiring extensive medical treatment.
- **$987,610** — 18-Wheeler Collision: Client was rear-ended multiple times by a big rig causing PTSD, spinal injuries requiring spinal fusion surgery, physical therapy, and counseling.
- **$1,000,000** — Motor Vehicle Collision: Client was hit by a commercial vehicle that ran a stop sign. Injuries to the knee, neck, and back requiring interventional pain management.
- **$1,000,000** — 18-Wheeler Collision: Client was rear-ended by a drunk driver of an 18-wheeler causing client to suffer short-term memory loss and injuries to the head, neck, shoulders, and back.
- **$1,151,000** — Pedestrian/Motor Vehicle Collision: Client was struck by a vehicle in a gas station parking lot. Client suffered head and brain damage resulting in memory loss.
- **$1,250,000** — Wrongful Death: Client’s husband died due to a logging truck running a red light.
- **$1,375,000** — Pedestrian/Motor Vehicle Collision: Client sustained injuries to head, leg and wrist. Client’s broken leg required surgery. In addition, client sought treatment with a neurologist for his head injury and cognitive issues.
- **$5,100,000** — Motor Vehicle Collision: Client’s motorcycle was hit by a car leaving him in the ICU with facial injuries, arm injuries, and amputation of one leg.
- **$1,996,460** — Motor Vehicle Collision: Client was rear-ended while sitting at a stop sign. Neck and back injuries resulting in headaches and disability. Neck injury required surgery.
- **$1,855,500** — Motor Vehicle Collision: Defendant driver’s failure to stop at a stop sign caused a collision injuring the client’s leg and ankle (required surgery), knee, hip, back, and chest. The airbags deployed, causing airbag injuries.
- **$1,500,000** — Motor Vehicle Collision: Client was hit head-on by a delivery truck sustaining injuries to the knee, hand, neck, and back. Neck injury required surgery.
- **$1,400,000** — Workplace Injury: A piece of loading equipment fell on client causing spinal injuries resulting in partial disability.

[View More Cases](https://ricekendig.com/results)

## our attorneys

## Meet Your Dedicated *Legal Team*

- **[J. Marshall Rice](https://ricekendig.com/j-marshall-rice)** — attorney: Following his father's legacy of excellence, J. Marshall Rice brings unmatched dedication to personal injury law in both Louisiana and Texas. As the current President of the Shreveport Bar Association, Marshall is a recognized leader in the legal community, chosen by his peers to guide the local bar. His impressive track record has earned him multiple AV Peer Review Ratings and membership in the prestigious Million Dollar Advocates Forum. But what truly drives Marshall is his passion for helping injured clients rebuild their lives.
- **[William F. Kendig](https://ricekendig.com/william-f-kendig)** — attorney: Known throughout Shreveport-Bossier as the lawyer who outworks his opponents, Bill Kendig brings over three decades of courtroom excellence to your case. His consistent AV Preeminent 5.0 ratings reflect what his clients already know — when Bill takes your case, you get a dedicated advocate who won't rest until justice is served.
- **[Jason Nichols](https://ricekendig.com/jason-nichols)** — attorney: Combining federal court experience with a deep commitment to community service, Jason Nichols brings a unique perspective to personal injury law. His background as a federal law clerk and service on multiple community boards means you get an attorney who understands both the legal system and the human impact of injuries.
- **[Franeka Taylor](https://ricekendig.com/franeka-taylor)** — attorney: Franeka Taylor brings fresh energy and exceptional academic credentials to your case. Her experience in both civil and criminal law, combined with her competitive spirit demonstrated through numerous trial competitions, ensures your case gets innovative and dedicated representation.
- **[Sonny Lopez](https://ricekendig.com/sonny-lopez)** — attorney: A tireless advocate for Louisiana’s injured, Sonny Lopez combines high-stakes litigation experience with a compassionate, client-first approach. Specializing in motor vehicle accidents, he fights relentlessly against insurance companies to secure the full compensation his clients need to heal and rebuild.
- **[M. Carl Rice](https://ricekendig.com/m-carl-rice-of-counsel)** — attorney, Of Counsel: With decades of legal wisdom, M. Carl Rice continues to guide our firm's mission of treating law as a ministry of service. His philosophy — that every client is divinely directed to our care — shapes how we handle every case that comes through our doors.

## TESTIMONIALS

## Success Stories *That Started Just Like Yours*

- They were there to support me all the way. Even when I wanted to give up, honestly.
- I genuinely feel like Rice & Kendig had my best interest at heart and they made sure that nothing was left out.
- I knew that they would take care of us, and I would definitely recommend them to anybody.
- Rice & Kendig are very good at seeing what the weakness in our case is and what the strength is and developing both sides of the case.
- They take great care of you. They care, and they make sure that you get what you need, they make sure that you're okay.
- I suggest Rice & Kendig if you want someone who cares about you and your situation.
- They did such a good job fighting for us and not dragging it on... Thanks to Rice & Kendig, the matter was over within a year.
- He called me every day, made sure I was okay... he was just perfect. You couldn't ask for a better attorney.
- They took care of us right away. They were loving.

## Your Local Advocates:

## Serving Northwest Louisiana

## *with Pride & Purpose*

From Shreveport to Monroe and everywhere in between, Rice & Kendig fights for injury victims across Northwest Louisiana. With decades of experience in local courts, we bring unmatched regional knowledge to your case.

- [Bossier City](https://ricekendig.com/bossier-city-personal-injury-lawyer)
- [Haughton](https://ricekendig.com/haughton-personal-injury-lawyer)
- [Mansfield](https://ricekendig.com/mansfield-personal-injury-lawyer)
- [Ruston](https://ricekendig.com/ruston-personal-injury-lawyer)
- [Natchitoches](https://ricekendig.com/natchitoches-personal-injury-lawyer)
- [Monroe](https://ricekendig.com/monroe-personal-injury-lawyer)
- [Alexandria](https://ricekendig.com/alexandria-personal-injury-lawyer)
- [Many](https://ricekendig.com/many-personal-injury-lawyer)
- [Minden](https://ricekendig.com/minden-personal-injury-lawyer)
- [West Monroe](https://ricekendig.com/west-monroe-personal-injury-lawyer)
- Jonesbro

## Contact us

## Your Story Deserves to Be Heard. *Your Rights Deserve to Be Protected*

When injuries disrupt your life, one conversation can change everything. For over 50 years, families across Northwest Louisiana have turned to Rice & Kendig for answers, guidance, and results. Now, our experienced team is ready to fight for you.

Contact us today for a free consultation and see firsthand why we are one of the most trusted injury firms in Northwest Louisiana.

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Rice & Kendig Injury Lawyers — [https://ricekendig.com/about-us](https://ricekendig.com/about-us)